View the book. I bought a copy of this book after seeing several of Dan Ariely's videos on pricing and behavioral economics. https://www.youtube.com/watch?v=jDKBbrFkR_Y General Thoughts The book was a breeze to read and many of the topics covered are useful for running a business. I wrote up some of the key points that resonated with … Continue reading Predictably Irrational by Dan Ariely →

Prototyping is a fancy word for learning by doing. It's methodology is to test a hunch through rapid development of a minimum viable product, getting the product in front of the ideal customer quickly. This often sounds like a clean and straightforward process but learning is rarely a linear path. I am currently prototyping of … Continue reading Learning by Prototyping →

Image by Pietro Rampazzo on Unsplash Building a growth process is high energy and similar to running both marathons and sprints. The process requires careful preparation, monitoring and a well managed diet of inputs to maximize performance. The best way to stay on top of a growth process is to perform regular process reviews. As … Continue reading Marathons & Sprints →